What is Shortly — Affiliate Marketing Tool?
Shortly (previously covered in this project's Affiliation batch, flagged as a hybrid short-link and marketing tool rather than a fully dedicated affiliate app) continues that positioning: it generates trackable affiliate links for email, influencer and social media campaigns, with conversion tracking and traffic insights per link. It carries the Built for Shopify badge and shows a 4.7/5 rating on 148 reviews, the lowest average rating among the affiliate apps covered in this project so far. It's developed by Shortly, based in Canada.
How does the app work on a Shopify store?
Merchants track sales, revenue, orders and clicks per link, while influencers get a dashboard to monitor their own progress. Influencer marketing features include custom message bars and pre-loaded checkout links, and discount-linked affiliate URLs can apply automatic discounts to drive conversions. It covers 12 languages, including French, German, Italian and Spanish, and connects to Facebook, Google, Instagram, TikTok and YouTube.
Why choose Shortly over another affiliate app?
The core strength here, as noted in this project's earlier coverage, is mutualizing several marketing link use cases (bio links, pre-loaded checkout links, affiliate links) in one tool, useful for a merchant who wants lightweight link tracking across many channels rather than a full-featured affiliate platform. That breadth comes at the cost of depth though: caps on the number of links and influencers scale directly with price (100 links and 50 influencers on the $9.99/month Basic tier, unlimited only at Pro for $29.99/month), and Shopify Plus stores pay an additional flat fee on top of every tier. Combined with the lower rating relative to more specialized competitors like Refersion or ReferralCandy covered earlier in this project, this is worth testing directly to confirm whether the tracking depth meets the needs of a program beyond simple link mechanics.
What are the 3 main features of the app?
- Trackable short links, with per-link conversion and traffic data.
- Influencer dashboard, with pre-loaded checkout links and custom message bars.
- Discount-linked affiliate URLs, applying automatic discounts on click-through.
Pros and Cons
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Languages
For any request for changes, partnership proposals, or other questions, contact us at: contact@inside-app.com
