What is Way?
Way adds an AI-powered floating store locator, with direct navigation to the physical address via Google Maps and support for curbside pickup. It carries the Built for Shopify badge and shows a 4.7/5 rating on 112 reviews. It's developed by Effective Apps, based in Ashdod, Israel, and launched in April 2020.
How does the app work on a Shopify store?
Merchants add unlimited locations with AI-assisted bulk import via CSV file, fully customize the design (color, size, appearance), and offer curbside pickup directly from the widget. No API key is required, and the app works with any theme. It's currently English-only.
Why choose Way over another store locator app?
One-click installation with no complex technical setup is a real plus for non-technical merchants. One recent review flags a concrete compatibility issue with the Lorenza theme, where the widget wouldn't load and couldn't be easily disabled, something the developer acknowledged as an initial communication gap rather than a complex technical problem, offering a direct email resolution. This kind of theme conflict is worth testing in hands-on conditions before rollout, as the developer itself recommends.
What are the 3 main features of the app?
- Floating widget with direct Google Maps navigation.
- AI-assisted bulk import, via CSV.
- Curbside pickup, built into the widget.
