Loop Subscriptions App, our full review (reviews, installation, pricing)

Loop Subscriptions App, our full review (reviews, installation, pricing)

What is Loop Subscriptions App?

Loop is a subscription app built for fast-growing brands, combining dynamic discounts, flexible bundles, personalized cancellation flows and a gamified customer portal aimed at maximizing subscriber LTV. It shows a perfect 5.0/5 rating on 669 reviews. It's developed by Loop Solutions Inc, based in Wilmington, Delaware, and launched in July 2021.

How does the app work on a Shopify store?

Merchants launch subscription bundles and build-a-box options, then reduce churn through smart payment recovery with automatic retries and dunning, plus personalized cancellation flows designed to save at-risk subscribers before they leave. A gamified customer portal lets subscribers manage orders, swaps and skips themselves, and analytics surface drop-off points and revenue drivers. It's currently English-only and connects to over 35 apps, including Klaviyo, Gorgias, Recart and Postscript.

Why choose Loop over another subscription app?

The gamified customer portal is a more engagement-focused approach to retention than a purely functional self-service portal, worth testing directly to see how subscribers respond to it. Personalized, offer-based cancellation flows aimed specifically at saving at-risk subscribers go further than a simple cancel button. Reviews consistently describe a genuinely hands-on migration experience, with named team members (Tarun, Aakash, Amandeep) credited for proactive onboarding calls with clear agendas, a notably higher touch than many competitors in this list offer for merchants switching from another subscription platform.

What are the 3 main features of the app?

  1. Gamified customer portal, for self-service swaps, skips and order management.
  2. Personalized cancellation flows, aimed at saving at-risk subscribers.
  3. Smart payment recovery, with automatic retries and dunning management.

Pros and Cons

Pros
+14-day free trial on paid plans, longer than the 7 days most competitors offer
+Free forever plan with a mobile-friendly customer portal, up to 50 active subscriptions
+Smart dunning with up to 15 payment retry attempts
+Integrates with 35+ apps including Klaviyo, Gorgias, Recart, and Smile
+Transaction fee decreases as you move up plans, down to 0.75% on Pro
Cons
Free plan limited to just 50 active subscriptions
Product bundling and cancellation flows only available from the Starter plan up ($99/month)
Gamified rewards and dedicated CSM support only available on the top-tier Pro plan ($399/month)

Works With

Checkout
Customer Accounts
Klaviyo
Gorgias
Attentive
Recart
Postscript
Rebuy
Omnisend
Smile
Stamped
Marsello

Languages

English
About the author
Inside App

Inside App

Passionate about e-commerce for several years, I decided to create my own website to showcase the best Shopify apps and help e-commerce merchants on their entrepreneurial journey.

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