Essential Upsell & Cross Sell, our full review (reviews, installation, pricing)

Essential Upsell & Cross Sell, our full review (reviews, installation, pricing)

What is Essential Upsell & Cross Sell?

Essential Upsell & Cross Sell is a Frequently Bought Together and cross-sell app covering the product page, cart drawer and post-purchase stage, with automatic discount promotions attached to recommended products. It carries the Built for Shopify badge and shows a perfect 5.0/5 rating on 2,175 reviews. It's developed by Essential Bundles & Upsells, based in Lithuania, and launched in June 2024, a relatively recent app given its review volume.

How does the app work on a Shopify store?

Merchants display "frequently bought together" bundles, related products and add-ons directly on the product page and in the cart drawer, with one-click add-to-cart for the whole bundle. Post-purchase upsells and automatic discounts can be layered onto the recommended items, and everything is tracked through built-in analytics. Pricing scales with the additional revenue the app generates rather than a flat monthly fee, up to an unlimited tier.

Why choose Essential Upsell & Cross Sell over another upsell app?

Reaching over 2,000 reviews with a perfect rating in scarcely two years since launch is an unusually fast growth curve, worth noting alongside apps that took much longer to reach similar volume. The revenue-based pricing structure, where cost scales with what the upsells actually generate, is a fairer model for smaller stores than a flat fee that doesn't account for traffic. Reviews consistently praise support responsiveness by name, including on weekends, a detail worth confirming directly if weekend support matters for a given store's operations.

What are the 3 main features of the app?

  1. Frequently bought together bundles on product page and cart drawer.
  2. Automatic discount promotions layered onto upsell and cross-sell offers.
  3. Revenue-based pricing, scaling with the additional sales generated.

Pros and Cons

Pros
+14-day free trial on all paid plans, longer than the 7 days most competitors offer
+Free plan available with product page offers, post-purchase upsells, and analytics
+Covers frequently bought together, related products, and BOGO offers in one app
+Translations included even on the free plan
+Integrates with PageFly for landing page building
Cons
Free plan capped at just $100 in extra revenue generated
Cart page offers only available from the Essential plan up ($19.99/month)
Unlimited revenue only available on the top-tier Professional plan ($39.99/month)

Works With

Checkout
Shopify Admin
PageFly

Languages

English
About the author
Inside App

Inside App

Passionate about e-commerce for several years, I decided to create my own website to showcase the best Shopify apps and help e-commerce merchants on their entrepreneurial journey.

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